Demo Forever AKA Lox Jay Releases New Music Video “24/7” #Toronto

By: Lyndsay Brown

Demo Forever AKA Lox Jay is a speedy Toronto Hardcore Rapper who has been keeping quiet while working hard to release quality work that will stand out in the Toronto Underground Scene. In the past months Demo has been dropping ‘teases’ such as: “Out Of Control”, and his life story freestyle “My Life”  on Soundcloud letting people know that he is about to bring his ‘A Game’ to the table.

May 9, 2016 Demo Forever released his music video “24/7” as promised it is indeed quality work that shows his high energy as a performer!! The “24/7” music videos intro is a snippet of Demo’s new track “Fuck Being Famous” for the first 20 seconds, and then the video pans out to the main feature.

An aspect that I really love about this video is that the Director (Rome Studios) shot the video Down Town Toronto at night with Demo Forever standing in front of the colorfully lit CN Tower for the most part. The video content and lyrical content mold together perfectly. A couple of Demo’s lines on the track mention the CN Tower for example: “born and raised where the tower stay gleamin’”, and “I’m rising like the CN Tower of fuckin’ greatness”. Continuing, Toronto is commonly compared to New York City…Demo hits on this subject too, for example the chorus: “I got that grind that’s 24 fuckin 7, auh, I drop that flow like it’s fuckin’  9/11, auh, I got that grind that’s 24 fuckin 7, auh, I  drop that flow like it’s fucking 9/11, auh, I got that grind that’s fuckin’ 24/7, auh, I drop that flow that’s like fucking 9/11”, and then talks about how far he wants to take his craft mentioning Jay-Z AKA Hov AKA  Jigga AKA The King of New York:  “I’m tryin’ do it like I’m fuckin’ Jigga, yea, get it bitch”. Overall, I think this video is a great signal for what’s to come in the future, from this artist. "24/7"- Demo Forever, is posted below: 

Demo Forever AKA Lox Jay’s video “Fuck Being Famous” comes out next week…Stay tuned!

>>>>>UHOOKED?